Amazon Kindle Fire: Apple Strikes Back With the $250 iPad Mini
Apple could be exploring the possibility of launching a “mini” edition of its iPad tablet in response to the Amazon Kindle Fire.
At least that’s what Ticonderoga Securities analyst Brian White wrote after his trip to China and Taiwan, where he met with component suppliers.
The “mini” in this case refers more to the price segment rather than the screen size which may or may not be smaller.
This would reportedly allow Apple to enter the more price sensitive consumer segment, while effectively blocking Amazon’s attempt to rival it in the tablet space.
We believe this lower priced iPad could be priced in the mid-to-high-$200 range. We expect this will be followed by a much more powerful, feature rich standard-priced iPad 3 in (the second quarter of 2012), White shared in a note to investors.
source: Business Insider ~ http://goo.gl/lwChu